Step into the future of employer branding with the transformative findings from the 4th Annual Employer Brand Priorities & Budgets Survey, uniquely presented by Cliquify in partnership with the respected Top Employers Institute. This crucial guide serves as a portal to understand the evolving trends and strategic dynamics shaping employer branding in the global business arena, with a vision for 2025 and beyond.
This is the 4th year Cliquify has sponsored this survey, each year providing employer brand and talent attraction practitioners with critical insights about how other top enterprises are developing their employer brand strategy. These findings dive deep into the robust research sourced from nearly 50 top companies worldwide. Learn how industry leaders are developing or refining their Employer Value Propositions (EVP) to attract elite talent. Explore the essential marketing channels, varied content formats, and creative approaches employer brand leaders are using to revolutionize their communication strategies. Gain insights on the metrics that will effectively evaluate the success of these strategies, ensuring your efforts are both vital and impactful. Investigate exclusive insights on budget allocations for employer brand initiatives—gain clarity on the strategic use of HR technology platforms and tools and utilize key findings on maximizing budget efficiency through innovative tech strategies.
Leverage this wealth of crucial insights to elevate your employer brand to new levels, ensuring it resonates with the finest talent. Welcome the future of exceptional employer branding—your roadmap for success begins now.
Review the key findings from the 2025 Employer Brand Priorities & Budgets survey to help you shape your 2025 plans.