2025 Employer Brand Priorities & Budget Survey Now Open!

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2025 Employer Brand Priorities & Budget Survey

The 2025 Employer Brand Priorities & Budget Survey is now open!

Are you planning for 2025 and looking for comprehensive data on how the plans are shaping up for your peers globally?

Participate in the survey here

In return, you will receive a comprehensive report to help you plan your 2025 priorities and budgets.

The survey takes about 20 minutes to complete and addresses questions such as:

  1. Top 2025 priorities & challenges for Employer Branding Practitioners.
  2. What the budget investments look like for 2025.
  3. How Employer Branding Practitioners are measuring success and proving ROI.
  4. Which tools make up the Employer Branding tech stack? E.g. Social listening, Brand Controls, Employee Advocacy, Employee-Generated Videos, and Social Media Recruiting.
  5. Which recruitment sourcing channels yield the highest quality candidates.

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Each year for the last four years, Cliquify has been conducting deep-dive research on top priorities, tools, and budgets for Employer Branding and Recruitment Marketing practitioners worldwide.

The free report is made available in the October/November timeframe each year. Last year, over 66 global companies participated and the report was downloaded 2,400+ times.

This year is special as we get to partner with Ph.D data scientists from the Top Employers Institute!

Cliquify and the Top Employers Institute have partnered to provide the most comprehensive report on top 2025 priorities and budgets for employer branding in enterprises worldwide.

Help spread the word! If you know colleagues who would benefit from this survey/report, please forward them the link above.

Thank you so much for your support and for helping out the broader community!

Review the 2024 report from last year’s survey:

2024 Report: Employer Brand Priorities & Budgets

Amit Parmar
WRITTEN BY

Amit Parmar

Global HR & Talent leader with P&L experience partnering with C-level executives in multi-billion dollar organizations. Leading teams to develop and execute global talent experience strategies for enterprise-wide business goals. Seventeen plus years of experience in the technology industry across various human capital management disciplines.